Buyer guidance · ASRR Tech
How do you keep option pricing clear for homebuyers?
Show which choice belongs to which proposal and conditions. Check that the visual variant and recorded price describe the same scope.
A practical example
A displayed extension variant should match the discussed option list.
This is an illustrative situation for assessing your own process.
Checklist for your team
- Connect option to scope.
- Check version.
- Discuss conditions.
What does success look like?
The buyer understands which variant is included in the proposal.
Test this with a recognisable record and have a colleague review the outcome. Note missing information or decisions. Use that finding to improve a working agreement before applying the process more broadly.
Buyer guidance: the wider process
Digital buyer guidance connects explanations for a buyer with the information a project team needs. Define available choices for each home, decision deadlines and how changes are processed. Keep visual explanations aligned with recorded choices. Check the handover using an example home and a combination of options. A configurator supports conversations and recording; technical assessment, deadlines and approval remain part of the project process.